Price framing helps businesses communicate utility and price to consumers in an attractive manner. The extant research shows that the price framing greatly impacts consumers’ choices of price. Various scholars have analysed it with varying perspectives. This review revisits and analyses each research work on price framing in the marketing domain from the time when the price framing concept was formally introduced in academic literature. The purpose of this review is to set a future research agenda for academicians and practitioners based on the gaps in the literature. This review applies a systematic review approach to achieve the objectives. It uses a funnel approach for arriving at the review time period, inclusion and exclusion criteria, and keywords of the study. This review conducts a co-word analysis using bibliometric software to categorise the major literature on price framing from 1980 to 2015 into major themes and subthemes. Twelve distinct categories of price framing research emerge after the analysis. The findings highlight how price framing was understood as a concept, discipline, and practice in the past and the present business world.

http://www.ingentaconnect.com/contentone/westburn/tmr/2017/00000017/00000003/art00004

Author(s): Avinash Tripathi; Neeraj Pandey
Organization(s): National Institute of Industrial Engineering (NITIE)
Source: The Marketing Review
Year: 2017

Thermal spraying processes allows high cooling rates and can favor the formation of amorphous microstructures. Amorphous metallic coatings can result in superior mechanical and functional properties. To follow new technological development and innovation paths, indicators based on patent data can be assembled to support technological forecasting assessments and decision making. This study mapped the technological development on amorphous alloys processed by thermal spraying using patent indicators from documents indexed in the Derwent Innovations Index database between the years 1997 and 2014. We evaluate the patent activity, the role of countries, the main technological subdomains and markets of interest, as well as the main metallic alloys explored as coating. We conclude that new technological developments should be expected in near future and these advances both in amorphous alloys and thermal spraying shall be constantly monitored in the coming years.

Full-text http://www.scielo.br/scielo.php?pid=S1516-14392017005064102&script=sci_arttext

Author(s): Braulio Salumão de Oliveira, Douglas Henrique Milanez, Daniel Rodrigo Leiva, Leandro Innocentini Lopes de Faria, Walter José Botta, Claudio Shyinti Kiminami
Organization(s): Universidade Federal de São Carlos
Source: Materials Research
Year: 2017

This work consolidates a research effort to analyze 70 years of economic development in the region of the Paraíba do Sul River, in the south of the state of Rio de Janeiro, Brazil. The paper follows the trajectory of the leader company, steelmaker Companhia Siderúrgica National, and its relations with other local actors, such as government and universities. The research question investigates if the steel market is still the company’s core business and its evolution in the competitive global production network. This work introduces a different exploratory approach, analyzing productive networks using an industrial district typology and the linkages based on the Triple Helix of university–industry–government. The literature review and case study show the first transition, after the privatization process in the nineties, transforming a state-owned company with a focus in the national market into a transnational corporation with business on four continents. The second transition, from the steel market to a globally integrated production chain of mining and steel is underway. The region’s configuration migrated from a company town in a state-centered model to a central-radial arrangement. The second migration to a satellite platform is in progress. Regarding technology development, the company’s strategy changed from in-house research and development to buying technology. There is a recent effort to recreate interaction space with universities.

https://www.sciencedirect.com/science/article/pii/S1809203916310853

Author(s): Marcelo Amaral, Raphael Lima, Gustavo da Silva Motta, Mariana Fagundes, Marília Schocair
Organization: Universidade Federal Fluminense
Source: Revista de Administração e Inovação
Year: 2017

This article aims at profiling the technological development of production processes of Companhia Siderúrgica Nacional (CSN). It analyzes the deposits of patent of CSN between the years of 1971 and 2009, classifying them in product technologies and process technologies. It was concluded that the CSN has made more deposit of patent for process technology than for product technology and that there are two distinct standard for the technology development one for the pre-privatization period and another for the pos-privatization period.

http://www.iaabr.com/journals/jaefa/jaefa-library/jaefa-vol-5-number-1-2015/

on ResearchGate https://www.researchgate.net/publication/280493052_Patentometric_analysis_of_the_process_technologies_of_Companhia_Siderurgica_Nacional_CSN

Author(s): Mariana Costa Fagundes, Maxwel de Azevedo Ferreira, Gustavo da Silva Motta, Ilton Curty Leal Junior, Vanessa da Silva Garcia
Organization(s): Universidade Federal Fluminense
Source: Journal of Advancements in Economics, Finance & Accounting (JAEFA)
Year: 2015

This descriptive single case study uses a combination of bibliometric, social network analysis, and content analysis methods to explore how international faculty members employed at a flagship university in Kazakhstan contribute to local research capacity building. The database for the study includes 361 scholarly articles retrieved from the Thompson Reuters Web of Science database, in which at least one author is affiliated with the analyzed flagship university. The analysis of the data shows that foreign faculty members contribute to research capacity building by expanding the contextualized knowledge base, by conducting research relevant to policy priorities, by broadening the area of research dissemination, and by integrating the university into the global research networks. The role of foreign faculty in the development of local researchers’ skills and knowledge remains unclear. While our study shows a low level of collaboration between locals and foreigners, this can be attributed to the age of the university under examination and needs to be considered further.

https://link.springer.com/article/10.1057/s41307-017-0067-3#citeas

Author(s): Aliya Kuzhabekova, Jack Lee
Organization: Nazarbayev University
Source: Higher Education Policy
Year: 2017