Category: Strategic planning

  • TeknoRoadmap, an approach for depicting emerging technologies

    One of the biggest challenges for current enterprises is the adoption of emerging technologies as soon as these provide competitive improvements. In this sense, several types of technology forecasting and surveillance activities are present in their daily activity. From the academic point of view, technology forecasting activities involve the combination of methods of a diverse…

  • Identifying R&D partners through Subject-Action-Object semantic analysis in a problem & solution pattern (full-text)

    Today’s companies still rely heavily on expert knowledge rather than quantitative data with a systematic approach to effectively identify and choose Research and Development (R&D) partners. It is advantageous to identify and select potential R&D partners using a Problem & Solution (P&S) pattern. This paper presents a novel process for identifying R&D partners on the…

  • A taxonomy of small firm technology commercialization

    This article proposes a taxonomy of business models used by small, highly innovative firms focused on technology commercialization. Such firms disproportionately contribute to technological change in the US economy. The firms operate across industries and use a variety of technology platforms. Exploratory factor analysis of keyword occurrence on firm websites generated a taxonomy comprising: research…

  • Intangible Heritage and Gastronomy: The Impact of UNESCO Gastronomy Elements

    The objective of this study is two-fold: on the one hand, to determine whether literature has studied the relationship between intangible heritage and gastronomy; on the other, we have explored the use of UNESCO-recognized elements for marketing purposes. Two research questions have been addressed: (a) Is there a specific definition of gastronomy as intangible heritage?…