Author: VPInstitute
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A critical review of international print advertisements: evolutionary analysis, assessment and elucidations, from 1965 to 2020
Amidst the plethora of mass communication methods that technology bestowed business with, print advertisements still remain an effective and widely utilized advertising tool, and retain a diachronically venerable position in international marketing practice. Bar and transcending mere academic fascination or curiosity, this research provides insights into the past, an understanding of the present and an…
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Scientific collaboration analysis of Brazilian postgraduate programs in information science (full-text Spanish)
Due to the growing interest in metric studies on the scientific collaboration of national postgraduate studies, together with the theoretical and applied bases of Information Science supported by metric studies of information, it became relevant to identify how scientific collaborations occur in postgraduate programs in Information Science. The research method included the use of bibliometrics…
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Policy interactions with research trajectories: The case of cyber-physical convergence in manufacturing and industrials
From the early 2010s, policymakers and firms in advanced industrial economies began introducing approaches to systemically exploit manufacturing and industrial data using the notion of cyber-physical convergence. Three innovation concepts have been especially highlighted: Smart Manufacturing, the Industrial Internet and Industrie 4.0. In parallel, academics have employed these concepts in numerous ways to advance their…
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EVOLUTION OF BLENDED LEARNING AND ITS PROSPECTS IN MANAGEMENT EDUCATION (full-text)
The objective of this study was to identify the profile of academic research on blended learning in the world and propose a research agenda for the topic. Recent literature has reported good results in both student performance and satisfaction in blended learning (Dziuban et al., 2004). However, there is still much to investigate and learn…